Privacy Policy

Effective Date: 03/03/26

Thame Chiropractic Clinic is committed to protecting and respecting your privacy. This policy explains how we collect, use, store and protect your personal data when you visit our website or contact us.

We process personal data in accordance with the UK General Data Protection Regulation and the Data Protection Act 2018.

Data Controller:
Thame Chiropractic Clinic
Location: 6A Buttermarket, Thame, Oxfordshire, OX9 3EW
Email Address: contact@thamechiropracticclinic.com
Telephone Numbe: 01844 212 100

What Information We Collect

We may collect and process the following information:

• Information You Provide

• When you complete forms on our website (including contact forms and newsletter sign-up forms), we may collect:

• Full name

• Email address

• Telephone number

• Any information included in your message

• Marketing preferences (where applicable)

Automatically Collected Information

When you visit our website, we automatically collect certain technical information through cookies and tracking technologies, including:

• IP address

• Browser type and version

• Device type

• Pages visited

• Time spent on pages

• Referring website

• Interaction behaviour (clicks, scrolling, session recordings)

This information is collected via:

• Google Analytics

• Google Tag Manager

• Google Advertising (Google Ads)

• Microsoft Clarity

How We Use Your Information

We use your personal data to:

• Respond to enquiries submitted via our contact forms

• Send newsletters and marketing communications (where consent has been provided)

• Improve our website and user experience

• Monitor website performance and visitor behaviour

• Deliver relevant advertising via Google Advertising

• Analyse website usage and optimise marketing campaigns

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies.

• Google Analytics: We use Google Analytics to analyse website traffic and understand how visitors interact with our website. This helps us improve site performance and user experience.

• Google Tag Manager: This allows us to manage tracking scripts and marketing tags on our website.

• Google Advertising: We use Google Ads to deliver advertising and measure campaign performance. This may involve remarketing and tracking conversions.

• Microsoft Clarity: We use Microsoft Clarity to understand how users interact with our website through session recordings and heatmaps. This helps us improve usability.

Cookies may collect anonymised or pseudonymised data. You can manage or disable cookies through your browser settings or via our cookie consent banner.

Lawful Basis for Processing

We process personal data under the following lawful bases:

• Consent – for newsletter and contact form submissions

• Legitimate interests – for website analytics and service improvement

• Contractual necessity – when responding to enquiries relating to services

Data Storage and Retention

We store personal data securely and only retain it for as long as necessary to fulfil the purposes outlined in this policy, including:

• Enquiry data: retained until you withdraw consent

• Marketing data: retained until you withdraw consent

• Analytics data: retained in accordance with Google and Microsoft retention settings

Data Sharing

• We do not sell your personal data.

• We may share data with:

• Google (Analytics and Advertising services)

• Microsoft (Clarity)

• Email marketing providers (if used)

• IT and website hosting providers

Some of these providers may process data outside the UK. Where this occurs, appropriate safeguards are in place, such as Standard Contractual Clauses.

Your Rights

Under UK data protection law, you have the right to:

• Access your personal data

• Request correction of inaccurate data

• Request deletion of your data

• Restrict or object to processing

• Withdraw consent at any time (for marketing)

You can lodge a complaint with the Information Commissioner’s Office (ICO) ICO website: https://ico.org.uk

Data Security

We implement appropriate technical and organisational measures to protect personal data from unauthorised access, disclosure, alteration or destruction.

Third-Party Links

Our website may contain links to other websites. We are not responsible for the privacy practices of external sites.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.